Redesigning Yabbit the Rabbit: Evolving from Anthropomorphic to Animal Character
The latest Yabbit the Rabbit sketches mark a major design evolution! Learn how illustrator Rod Lazo reimagined Yabbit and introduced new mythological characters for The Rabbit in the Moon.
Evolving the Yabbit the Rabbit Brand: From Storybook to Emotional Connection
As The Rabbit in the Moon evolves, so does the Yabbit the Rabbit brand. Learn how this new story refines Yabbit’s personality, introduces supporting characters with purpose, and strengthens the emotional connection behind the brand’s core message: “Trying is Brave.”
From Myth to Moonlight: Creating the World of The Rabbit in the Moon
After seven drafts, I finally wrote an original story I love. The Rabbit in the Moon blends Aztec and Greek mythology with personal experiences and family inspiration. In this post, I share how I built Yabbit’s world from scratch, discovered Snail’s backstory, and created a cast of characters who find strength in moonlight.
Saying Goodbye to the Original Yabbit the Rabbit Story
Saying goodbye to the first version of Yabbit the Rabbit was one of the hardest moments of my creative journey. After reading that story to my mother before she passed, I realized it wasn’t just a book, it was a farewell. Here’s how I found peace in starting over and creating a timeless version that would carry her spirit forward.
Starting Over: Redefining Yabbit the Rabbit’s Character
After six drafts and countless rewrites, I realized Yabbit’s personality didn’t feel right. In this post, I share why I decided to start over, how I’m rebuilding the character from scratch, and what every children’s author can learn about creating lovable, lasting characters.
Exploring Yabbit the Rabbit’s Age: How Character Details Shape Illustration
Determining Yabbit the Rabbit’s age is a key step in shaping his character design. Learn how illustrator Rod Lazo interprets Yabbit’s age through art, imagination, and storytelling.